Online Marketing Executive
List of Life Ltd are looking for a new member of their team. This role would suit someone relatively new to Online Marketing
List of Life Ltd trade under the name of Polestars, we are an entertainment and events company who organise stag and hen nights, dance classes and corporate events.
We are looking for a Online Marketing Executive to replace our current incumbent; we currently have 5 full time staff in the office.
The job involves managing our website, publicity materials, press campaigns and any other outbound marketing. We have a marketing intern program running which provides you with assistance, but also requires you to provide guidance and support to any interns.
The office environment is well motivated, but relatively fun and relaxed. This will suit someone who is looking to get into Online Marketing, and ideally has some relevant experience or training. This is a full time role, our office hours are 9-5pm or 10am-6pm. occasionally you may be required to work evenings or weekends but this is rare.
Salary 15K – 18K p.a. (dependent on experience) 35 Hrs per week, 20 Days holiday
If you are interested please send a CV and a covering letter. The covering letter should explain how you meet each of the necessary criteria of the person specification.
Please send to pr@polestars.net / Chris Barrett, Unit 54 Eurolink Business Centre, 49 Effra Road, London SW2 1BZ .
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Job Description
Online Marketing
Writing and managing outbound email newsletters
Managing the content of our websites.
Managing the optimisation of our websites.
Representing and promoting Polestars in online forums, communities and websites.
Supporting and working with marketing interns.
Managing the distribution of publicity materials.
Developing and distributing video content online.
Managing the listing of our events online.
Managing our PPC advertising campaign.
Assisting with marketing events.
Other duties may include:
PR
Writing and sending out press releases
Following up press releases with phone calls
Answering incoming press enquiries
Building and maintaining press databases.
Developing and maintaining good working relations with the media, including local and national newspapers, magazines, radio and television.
Organizing PR / marketing events where necessary.
Admin
Answering phone to customers and taking bookings
Chasing customer payments
Managing incoming & outgoing mail
Assisting with administration and organisation relating to courses and teachers
Person Specification
Necessary Skills
• Content Management System experience
• Excellent creative copywriting skills
• Understanding of various Optimisation strategies
• Confident and outgoing
• Photoshop Skills
• Working knowledge of Word, Excel, PowerPoint and I.E
• Excellent organisational and administration skills
• Excellent time management skills
• Unafraid of cold calling journalists
• Good networking skills
• Understanding of Polestars brand, and ability to communicate it effectively
• Ability to sell a concept effectively on the telephone
• Numerate and able to deal with tables, percentages and analyse data
• Experience of forums, blogs and networking sites
Desirable Skills
• Experience and/or training in marketing / PR
• Sales experience
• Basic experience / knowledge of HTML
• Sub-editing experience / knowledge
General Office Duties
Answering the phone
Assisting with office tidiness
Attending company meetings
Any other duties as required
